Hell. Eternal damnation. Separation from God for all of eternity. The lake of fire. With devils and those caves and the ragged clothing. And the heat. It's pretty much the worst possible place that you could be. As terrible as this place is, many white Christians love telling people that Hell is precisely where they're going.
Judgemental? Sure. In-your-face? You bet. But you know what else is judgemental and in-your-face? The firey fires of Hell. Boom - suck on that nugget of truth for a few moments! Not as creamy and delicious as you thought was it? Check and mate!
Once a white Christians has told their first person that they're going to "H-E-Double-Hockey-Sticks," it's really a slippery slope of judgmental joy. Pretty soon, they're telling anyone who disagrees with them, looks different from them, or even minorly inconveniences them that they're going to Hell. It's only a matter of time before the judgmental white Christian claims that all Democrats are going to Hell, all Republicans are going to Hell and that guy that cut you off in traffic is going to Hell. They especially like telling Bloggers that they are going to Hell (anonymously).
Upon instructing the lost that they are, in fact, on a highway to Hell, the white Christian is then able to elevate their standing by informing the lost sheep that they are praying for their soul. It's through welcoming techniques like this that the white Christian seeks to save the lost.